Key SEO Actionable Tips

SEO stands for Search Engine Optimisation and is the process of improving the quality and quantity of website traffic to a website or a web page from search engines such as Google.

Here are 5 SEO actionable tips we incorporate into our client’s digital marketing strategies:

1. Conduct Keyword Research

How?

Use tools like: Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest

2. Conduct Competitive Analysis

How?

Research competitors and identify content that’s working and content gaps and opportunities.

3. Create Content Plan

How?

Plan content around keywords and decide the topic, format (blog post, video, infographic) and content purpose.

4. Create High Quality Content

Why?

Google’s algorithms prioritise, fresh, informative, valuable, content, presented in a user friendly way catering to the target audience needs.

5. Attract High Quality Backlinks

How?

Guest posting on other websites, PR and media outreach, post on business associations and network with industry influencers.

SEO experts have to put in the work anywhere between 8 months to a year for websites or webpages to rank higher. SEO requires a long-term strategy.

Learn how to rank higher on Google and increase traffic to your website today. Message us now to find out how we can help by conducting an SEO audit, create a custom SEO plan, and train your team for long term success.